Lessons from Specsavers for Recruitment

I recently had an eye test appointment at Specsavers, and while waiting, I noticed a large sign that caught my attention. It read: “Last week, 166 people did not attend their appointments.” Despite the diligent reminder system Specsavers employs, including text messages, these no-shows likely caused significant disruptions and lost revenue.

This situation parallels a common frustration in recruitment, candidates who do not show up for interviews. Just as missing an eye appointment leads to inefficiencies and costs, no-show candidates can disrupt schedules and waste valuable resources.

Minimising No-Shows in Recruitment

The key to minimising interview no-shows lies in the systems and expectations we establish from the start:

• Clear Communication: From the first interaction, we set clear expectations with candidates about the importance of communication. We emphasise that if their circumstances change, updating us is not just appreciated, it’s expected.
• Pre-Interview Preparation: We conduct a preparatory call with candidates 24 hours before their interview. This not only serves as a reminder but also helps to reaffirm their commitment and resolve any last-minute doubts or questions.

Why It Matters

For businesses, every interview slot represents an investment in the future of your company. When a candidate fails to appear, it’s not just an appointment missed; it’s an opportunity lost and a delay in filling a critical role within your team.

If you’ve experienced challenges with interview no-shows and are looking for a recruitment partner who understands how to mitigate these frustrations effectively, let’s talk. We’re here to ensure that your recruitment process is as efficient and effective as possible, minimising headaches and maximising positive outcomes.

Call the Demob Job Team on 0333 3445577 or drop me an email at adrian@demobjob.co.uk

Adrian Cheesman